Jul 30, 2020
Kenny Rueter is co-founder and CEO of Kajabi, an all-in-one online business platform empowering entrepreneurs globally to succeed online. What began from Kenny’s frustration in selling instructions on how to build a kids sprinkler toy online continues to thrive. Today, Kajabi is a 5 time back-to-back INC 5000 list SaaS that enables nearly a billion dollars a year in sales for its users, in business categories that span the expected to the unbelievable.
Jonathan “JCron” Cronstedt is a relentlessly dedicated executive strategist and a passionate advocate for online education. As President of Kajabi, he leads a high-growth SaaS company powering digital entrepreneurship. Kajabi is creating a world where technology is no longer a barrier to building a successful business online. Alongside Kajabi’s CEO Kenny Rueter, JCron has led the Inc. 5000 company to surpass $1 billion in collective user base revenue.
They speak with Jake & Gino about their platform, how they got started and sprinklers.
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The Rundown
Culture
The Beginning
Software Development
Side Hustle
Sprinklers
Seinfeld
Deep Desk
Digital Education
Imma Mentality
Done Is Better Than Perfect
2010
Information Marketing
Overnight Success
Adding Value
Pain Points
Core Values
#kajabiheroes
Marketing Tips
Roadblocks
Just In Time Learning
Benefit of the Benefit
Persona
Getting Started
Grit
Free Trial
Clarity
Captain of the Ship
Business Plans
Goals
Customer Success
Tips for Scale
Growth Mindset
Book Recommendations
Choosing Mentors
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