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May 6, 2021

Michael Gerber challenges Jake & Gino to get out of every business they are in. Check out what they believe!

In this episode, Jake and Gino talk with Michael E. Gerber. Michael is the author of the NY Times mega-bestseller, for two consecutive decades, "The E-Myth Revisited" and nine other worldwide best-selling E-Myth books pertaining to small business entrepreneurship, leadership, and management.

Inc. Magazine calls him “the World’s #1 Small Business Guru” — the entrepreneurial and small business thought leader who has impacted the lives of millions of small business owners and hundreds of thousands of companies worldwide for over 40 years.

The key takeaways include the following:

  • Create systems and processes to scale up your business.
  • The importance of creating a franchisable business is that you won’t be forced to stay in it forever.
  • Everyone who goes into business has to play the role of three people: the Entrepreneur, the Manager, and the Technician.
  • It is not how you feel about it, it is how you think about it.

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